Building Powerful Brands with Unforgettable Stories
We help startups harness the power of brand storytelling to launch, grow, and scale their big ideas.
YOUR STORY, UNLEASHED
We help founders and purpose-driven startups effectively communicate big ideas, motivate their teams, and create brands that stand out.
Leverage the power of story
Your brand story is your most powerful asset. It's the emotional connection that draws customers in, builds loyalty, and fuels your success. We guide you through every chapter of crafting a compelling narrative:
✓ Brand Story Discovery: We help you uncover your core values, mission, and the unique impact you offer. What makes your brand tick? What problem do you solve, and how do you transform lives?
✓ Narrative Strategy: We don't just tell stories, we craft strategic narratives designed to achieve specific goals. Through market research and audience analysis, we ensure your story resonates deeply with the right people.
✓ Key Messaging: Learn to communicate your brand essence with clarity and impact. We'll refine your key messaging to ensure your story cuts through the noise and connects on an emotional level.
✓ Content & Storytelling Expertise: Our team will help you bring your story to life across all channels. From crafting website copy to developing social media campaigns, we'll ensure your narrative is consistent, engaging, and impactful.
Don't blend in.
Leverage your story to stand out.
WHAT THEY SAID
An outstanding workshop!
“We asked Stephanie Jiroch to lead her Brand Storytelling workshop at our recent company retreat. As corporate storytellers (investor relations) it’s important for us to regular gain greater insight into the neuro-mechanics of the story and how the brain processes information. Stephanie was outright amazing. Not only did she have the entire team on the edge of their seats, but she led us in a brainstorming session that created new strategies for two publicly traded clients.”
Ira Gostin, G8 Strategies
Working with us is as easy as 1,2,3…
01. Book A Free Call
Interested in working with us or want to customize a brand story workshop experience for your company? Book a free 20-minute discovery call to see how we can support you.
02. Get Started With Story Spark
Unearth your key brand message, target audience profile, and more in our signature service.
03. Build Your Narrative Strategy
Our monthly retainer makes communicating your startup’s story easy. From messaging to content mapping, our team tells your story, driving growth and engagement through strategic narrative management.
CEO & FOUNDER, STARTUP STORY LAB
Meet Stephanie, Chief Story Strategist
Hey there, I’m Stephanie Jiroch (rhymes with oh my gosh), the visionary founder and CEO of Startup Story Lab, a boutique brand story + content agency for ambitious entrepreneurs and purpose-drive startups out to make their business dreams a reality. With a passion for strategic branding and a knack for helping startups thrive, I’ve built a reputation as a sought-after international brand strategist and narrative expert.
With a Master’s in Brand Psychology and over 15 years of branding experience, ranging from solopreneurs to Series A startups, I’ve helped numerous entrepreneurs unlock their brand's true potential and achieve extraordinary success using the power of story. Using my holistic brand story approach, coupled with a deep understanding of marketing dynamics, we’re leading experts in the field of narrative strategy and brand psychology.
FREE E-GUIDE
“The 5 Storytelling Mistakes Killing Your Startup”
CINDY LUQUIN, FERTILITY COACH, EDUCATOR, SPEAKER
I was able to embrace my unique gifts.
“Working with Stephanie was the support I needed to understand myself as a business owner. Having her guidance allowed me to embrace all the elements that make me special in the female entrepreneur space.”